Cultural Classics (CC) is a drive to empower the underprivileged rural and remote artisan (handicraft manufacturer) communities in Pakistan. CC creates sustainable flow of income for these artisans by providing market opportunities globally, providing a fair traded process and preserving the perishing art and culture.  CC is not only a website representation of a warehouse or a handicraft shop but it’s also a platform to share the knowledge, the history, the culture the traditions and the philosophy behind the creative art.

Cultural Classics is not only a company, group, or a website, rather it is phenomenon that incorporates in itself an experience, a creativity and a genius of the skillful hands and brilliant minds who are left unexplored. Cultural Classics is a tribute to the hidden prodigies of Pakistan, who were explored during the visits to different ‘hard to reach regions’ of Pakistan. Ranging from the rural areas of Punjab, to the places in the desert of Thar, from the mountains of Himalayas and Karakoram and the valleys of Swat, to the culture of Sind and the home industry of Balochistan, you will find spectacular creations of the artisans from these backward areas. Cultural Classics is an effort by a group of young social entrepreneurs who have a passion for tourism, and this passion made them explore this hidden talent and their wonderful handwork.

Business Aspect

Cultural Classics introduces globally, the state of the art creations at very nominal prices. We have a wide product range and a strong supply chain to meet the demands world over. You will find everything HAND MADE at this business portal of cultural and classical stuff. The range of products can be used as gift items, souvenirs, decorative articles, and utility items. Starting from supply chain identification to mentoring the artisans on the innovations and quality according to international standards, Cultural Classics monitor the entire value chain.

With our growing linkages within the Home Textile and Garment industry of Pakistan, Cultural Classics is capable of acting as a buying house for international buyers and chains. We can partner in supply chain identification and monitoring as well.

At Cultural Classics we guarantee quality products, on-time delivery and total client satisfaction.

Social Aspect

Cultural Classics contributes towards economic empowerment of skillful artisans and creates opportunities for them in these economically disadvantaged areas of the world. Our catch phrase is “Empower the deprived”. Focus is twofold,

1) Artisans and their families,

• Improve the awareness and vision of the work force
• Create income generation opportunities for the artisans
• Provide them a collective brand and strategize their marketing
• Use ICT to give them a voice in the international community
• Improving the lifestyles of the artisan families

2) International community,

• Share the knowledge, culture history and traditions of the artisans over the web portal with international community
• Share the creative art development process of artisans and their handicrafts
• Provide international community to share their views and suggestions
• Replicate the model in other countries with similar cultural heritage